Radio’s Mobile Challenge
I think most broadcasters are thinking about mobile all wrong. The thinking goes like this: “We need a dedicated mobile app for our...
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mramsey1
Mar 29, 2012
What Wins in the New Radio Dashboard
A huge proportion of radio listening happens on the mobile devices known as automobiles, especially during the aptly-titled “drive...
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mramsey1
Mar 23, 2012
Radio’s Tablet Future
To understand the future you have to understand the folks who will populate it, especially those folks coming into demos that matter –...
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mramsey1
Nov 1, 2011
What’s the Future of Radio in Cars?
What will the dashboard look like in the car of the very near future? And what will radio look like there? Those are some of the...
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mramsey1
Jul 27, 2011
New survey shows when FM is built-in to mobile phones, most consumers don’t use it
How many US radio listeners already have FM built-in to their mobile phones? And how often do they use it? How does this compare to the...
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mramsey1
Jul 19, 2011
The Best Mobile App Your Radio Station Doesn’t Have
There’s an app for almost everything, to be sure. And that means two things in particular: All apps are not created equal, and there...
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