Today Radio Ink reported that Pandora is being dropped from Toyota’s dash display. The report was based on an email sent to Toyota Entune...

By now you’re probably familiar with the recently announced initiative from FOX that will reduce commercial content to just two minutes...

There isn’t a broadcasting company that doesn’t hope that answer is “yes,” and guess what: “Yes” is right. A recent New York Times piece...

Every broadcaster is on the hunt for non-traditional revenue, right? Everyone wants to leverage their amazing audience attention and...

Gordon Borrell has issued his latest report benchmarking local media’s digital revenues. Required reading for anyone in the local media...

Gordon Borrell has issued his latest report benchmarking local media’s digital revenues, and it’s another eye-opener. Here’s my full...

This was the headline: “Fox adopting YouTube’s Six Second Ad Format.” “This is the first time that a broadcast television company has...

So I’m reading a headline predicting a 4% decline in radio advertising over the next year and another 4% decline the year after....

We had to produce some direct response ads for my podcast project (you’ve heard it, right?), but one of the would-be sponsors was a hard...

I’m not in the business of crafting ads for clients. Let me get that out of the way right up front. And maybe that’s what permits me to...

YouTube has announced that they will no longer support 30-second ads that viewers can’t skip, starting 2018. No more. Nada. Zip. Why? A...

According to a new global media habits study from Kantar Millward Brown, if you think your audience hates advertising now, just wait. It...

We all know the folks in the print business are being squeezed by digital. At the New York Times total revenue fell 1% while Gannett Co....

If you’re trying to grow radio ad revenue (or ad revenue from any audio or video platform), you should watch this presentation from...

There’s lots of chatter about podcasting today – from hobbyists, from fans, and from the companies deeply embedded in the space. But all...

Remember Generation X? That’s the group that’s older than Millennials yet younger than Baby Boomers. They are today’s 35-54 demographic...

Audio advertising sucks. It just does. Face it. But it doesn’t have to.Audio advertising sucks. But it doesn't have to. #hivio Click To...

So people are freaking out about the new Edison data indicating that consumers – that’s you and me – switch stations 22 times in an...

There’s a new report from one of my favorite media experts, Jack Myers, and it highlights advertising revenue projections for radio and...

If there’s any medium more cluttered with commercials than radio, that medium would be TV. Or is it? Some signs suggest that the...