New Radio Competition from the New York Times
Oh but so much more than that. From MediaPost: The New York Times will launch a new daily podcast hosted by Michael Barbaro called “The...
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mramsey1
Oct 11, 2016
Apple CarPlay And Android Auto Are About To Explode
I have written a lot about the coming transformation of the auto dashboard and my belief that, in the long run, it will be the domain of...
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mramsey1
Oct 4, 2016
When Under-34’s Shrink Their Radio Listening
People under the age of 50 spend more time every week using apps and the web on their smartphone than they spend listening to the radio....
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mramsey1
May 12, 2016
The Death of the Mobile Phone Antenna
So the hot rumor about the forthcoming iPhone 7 is that it will lose something that has so far been taken for granted. I’m talking about...
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mramsey1
Feb 17, 2016
Radio: The BBC Is Trying to Tell You Something
The BBC will reportedly abolish its radio and television divisions. BBC-produced radio and TV will still exist, of course, but they will...
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mramsey1
Nov 30, 2015
Forget about Share-of-Ear
“Share-of-ear.” It’s a mantra among broadcasters nowadays. And I’m going to explain why you should forget about it. You know what it...
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mramsey1
Sep 30, 2015
How Serial Went from Podcast to TV Show
Anyone who knows me or who has been following this blog for a while knows that I am a champion for the primacy of unique and compelling...
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mramsey1
May 14, 2015
IMGR, a Cool New Tool that Makes your Audio Production Stronger
I’m always on the lookout for cool and effective new tools that can make the radio industry better, more productive, and entertaining and...
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mramsey1
May 12, 2015
How to Make Your Online Audio Go Viral
Video goes viral, but what about audio? I have never even heard the expression “viral audio,” have you? “Going viral” means “being...
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mramsey1
Mar 4, 2015
The Audio of Things
Recent research indicated the surprising (to some) result that a relatively small fraction of consumers have a radio by their bedside,...
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mramsey1
Jan 28, 2015
Radio Survey: To Simulcast Spots or Not to Simulcast Spots
In the second release from a new study of radio industry thought-leaders, managers say their radio brands can make more money by...
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mramsey1
Jan 14, 2015
Your Audio Advertising Needs to be More Human
Alex Blumberg is the creator of the popular podcast Startup and founder of the new podcasting network, Gimlet Media. Given his deep...
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mramsey1
Jan 4, 2015
Your New Auto Dashboard Debuts This Month
In a preview of CES, The Hollywood Reporter cuts to the chase – the most fundamental reason why the technology of the car dashboard is...
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mramsey1
Dec 2, 2014
3 Lessons Radio can Learn from Netflix
On the surface there are a zillion differences between radio brands and Netflix. One is local, while the other is national, even...
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mramsey1
May 11, 2014
Will Wearable Tech Compete with Radio?
Wearable tech is all the rage, or at least discussing it is all the rage, since gadgets like Google Glass and the rumored iWatch are just...
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mramsey1
Apr 17, 2014
This is Research Steve Jobs Never Would Have Used
I have nothing against Mark Kassof, although I interviewed for a job with him at the very beginning of my career and he didn’t hire me....
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mramsey1
Apr 16, 2014
Radio and the Future of Mobile Phones
In January, Google will reportedly release a “modular smartphone” in an attempt to disrupt market leaders Apple and Samsung. From...
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mramsey1
Apr 9, 2014
What Radio’s Changing Audience Demos Means for You
As you consider your target audience, don’t forget that target keeps moving. And it has profound implications for radio. Check out this...
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mramsey1
Jan 28, 2014
Wrist-Powered Radio?
There’s a tendency to obsess on devices. But if you’re in the content business devices are only channels of distribution for that...
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mramsey1
Nov 6, 2013
What’s the Future of Radio in the Connected Car?
What does the crystal ball predict about the future of the so-called “connected car” and radio’s place in it? That was the purpose of my...
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