Facebook Live Audio – So What?
Cue the panic in the radio streets. Facebook is moving into the audio space by making available a publishing tool called “Live Audio.”...
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mramsey1
Nov 17, 2015
Radio Social Media Managers Are Near Tears
Yesterday I published a post that detailed how the typical radio station’s Facebook strategy is, at best, off-base, and at...
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mramsey1
Nov 16, 2015
The Biggest Problem Your Radio Station Has on Facebook
In what is perhaps a typical radio station scenario, 70% of the inbound traffic to the station’s website comes from social media. That’s...
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mramsey1
Dec 17, 2013
How Radio can Compete Against Facebook
Dear Radio Brands: Are your clients including Facebook as an important part of their media strategy – not just as an inexpensive way to...
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mramsey1
Dec 11, 2013
Radio: You’re Messing Up on Facebook
Now that I have argued how Facebook has – and will continue to – gradually “un-like” your radio brand by blocking more of your content...
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mramsey1
May 17, 2012
Facebook is No Waste of Marketing Dollars
“A display ad on Facebook is a lifeless emotionless waste of marketing dollars.” That’s how one radio industry analyst colorfully put it....
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mramsey1
Apr 1, 2012
How many Facebook “Likes” does YOUR Format have?
Which formats are most successful at attracting Facebook “likes” to their pages? The chart above provides some insight. It’s based on...
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mramsey1
Feb 23, 2012
The New Face(book) of Advertising
Changes are coming to the capabilities of advertising on Facebook. From Fast Company: First, Facebook is making the new ads social by...
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