The Future of Radio is Between (or instead of) the Songs
What’s the future of radio? The answer is not “technology,” although that’s part of the answer. The answer is to leverage what can’t be...
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mramsey1
Sep 6, 2011
Ad Guru John Winsor says Radio Needs a New Business Model
John Winsor is the head of a fabulous new agency called Victors & Spoils. John is the author of Flipped: How Bottom-Up Co-Creation is...
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mramsey1
Aug 17, 2011
Talent Coach Valerie Geller goes “Beyond Powerful Radio” – Part 2
I’m a firm believer in the notion that what’s between what used to be called “records” is what’s most important for radio’s future over...
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mramsey1
Aug 11, 2011
Talent Coach Valerie Geller goes “Beyond Powerful Radio” – Part 1
Personality is central to radio’s advantage over other media now and into the future. So how can you find (and be) a better one? Those...
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mramsey1
Jul 28, 2011
Our Podcasts are a Mess – Here’s how to Make Them Better
Most broadcasters get the logic for providing audio content online by streaming and on-demand. We focus a lot on streaming because it’s...
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mramsey1
Jul 11, 2011
How Social Media can help build a Massively Big Audience
Michael Stelzner is the creator of the fantastic site SocialMediaExaminer.com, one of the leading – if not the leading – social media...
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mramsey1
Jun 14, 2011
Radio Must be an “Entertainment Experience”
MarketWatch and also the first president of CBS Digital. We talked at length about the challenges media in general – and radio in...
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mramsey1
May 10, 2011
From Radio Promotion to Talk of the Town
When is a promotion more than a promotion? When it cascades into the talk of the town. So it seems to be for the folks at US 93.3, er… US...
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mramsey1
May 2, 2011
Strategies to Monetize Your Digital Assets Now
What is it going to take for the radio industry to profit from its digital potential? That’s the topic I took up with Brian Benedik,...
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mramsey1
Apr 11, 2011
Online Radio just became More Legit
Last week the Media Rating Council bestowed their accreditation on Triton Digital Media’s (formerly AndoMedia’s) measurement platform for...
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mramsey1
Mar 16, 2011
How to Transform your Morning Show into Superstars
Morning Show superstars are something almost every broadcaster wants and only a precious few have. So how do you get from here to there?...
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mramsey1
Mar 8, 2011
Guy Kawasaki knows how to make Radio Enchanting
Guy Kawasaki is one of the most widely read and respected voices on the digital frontier. He’s an entrepreneur, marketing guru, one-time...
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mramsey1
Mar 1, 2011
Seth Godin wants Radio to Start Something
Seth Godin is a regular guest on this blog, and for good reason. He’s the author of many outstanding books including Tribes: We Need You...
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mramsey1
Feb 28, 2011
Tell to Win: Peter Guber on Story and Radio
Peter Guber is the former chairman and CEO of Sony Pictures and currently heads the Mandalay Entertainment Group which presents hit films...
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mramsey1
Jan 25, 2011
How to Create Killer Content Online
Ann Handley and is Chief Content Officer of MarketingProfs.com which is one of my favorite resources for how to do digital media. She is...
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mramsey1
Jan 23, 2011
Be Like Heidi and Frank – (Radio and) Internet Stars
Formerly top-rated LA radio stars Heidi and Frank have taken their show to the world via the Internet. How’s that working for them?...
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mramsey1
Jan 12, 2011
Pandora Today and Tomorrow – Pandora CEO Joe Kennedy (Part 2)
This is part two of my two-part conversation with Pandora CEO Joe Kennedy (you can find part one here). By far the best known player in...
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mramsey1
Jan 12, 2011
Pandora Today and Tomorrow – Pandora CEO Joe Kennedy (Part 1)
The week after online radio leader Pandora announces a slew of new automaker deals and releases news that they have topped 75 million...
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mramsey1
Dec 12, 2010
The Evolving Economics of Online Radio – a talk with Triton’s Mike Agovino
Does radio have a future in the world of online radio? Or is this a future that belongs to the pure-plays – the Pandoras and the...
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mramsey1
Dec 6, 2010
Smarter, Faster, Cheaper Marketing Strategies for your Media Brand
David Siteman Garland is on a mission – a mission to help you market and promote your business (or media brand) smarter, faster, and...
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