How the AAA format thrives in a Pandora age
Dennis Constantine is one of America’s best known Adult Alternative/AAA programmers. After years at the helm of legendary AAA stations...
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mramsey1
Nov 9, 2010
Key Lessons from Online Radio Abroad
Two things separate the way online radio works in the US from the way it tends to work internationally. First, there’s far more...
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mramsey1
Nov 7, 2010
The Return of Horror Radio
Once upon a time, things that go bump in the night went bump in the night on the radio. Everything old is new again, particularly when...
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mramsey1
Nov 3, 2010
How to Unlock the Hearts and Minds of your Consumers
Earlier this week I posted a conversation with marketing change agent Tom Asacker about radio. I actually had two conversations with Tom....
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mramsey1
Nov 3, 2010
Opportunity Screams for Radio – Talking with Tom Asacker
Tom Asacker is one of my favorite marketing change-makers. He is a popular speaker around the world and works directly with the...
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mramsey1
Oct 20, 2010
“News/Talk is Too Narrow”
So says David Hall, one of the best known names in the Talk Radio business. And David doesn’t just mean that it’s too Conservative. He...
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mramsey1
Oct 5, 2010
Make Radio an On-Demand Brand
An “on-demand brand” is one that “recognizes that the Internet [and everything that touches it] has moved from content retrieval and...
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mramsey1
Sep 28, 2010
How to be “Different” – Part 2
Youngmee Moon is the author of Different: Escaping the Competitive Herd This is the second and final part of our conversation. You can...
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mramsey1
Sep 27, 2010
How to be “Different” – Part 1
Youngmee Moon is the author of Different: Escaping the Competitive Herd This is a truly enlightening conversation, and you can catch the...
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mramsey1
Sep 21, 2010
How to Monetize Online Radio
I have argued long and hard for online radio as an important piece of radio’s digital portfolio, yet I have been faced with all the usual...
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mramsey1
Sep 12, 2010
The Future of Online Radio – Talking with Slacker’s Jonathan Sasse
Talk to some broadcasters and they’ll claim that mobile device manufacturers hate online radio because of the bandwidth usage. Not so,...
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mramsey1
Sep 7, 2010
Yes, I Can Prove Radio Works for Advertisers
“Did it work?” is rarely the question since most radio sales operations don’t care to know (and neither do many agencies). But “most”...
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mramsey1
Sep 1, 2010
Radio’s Social Media Lessons from Hollywood
Do you remember the movie Wedding Crashers when that viral video made the rounds where you paste your own face over the face of one of...
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mramsey1
Aug 30, 2010
6 Steps to Dramatically Improve and Profit from Online Radio
This is the first of a two-part conversation with AndoMedia Group’s COO Paul Krasinski about the state of and prospects for online radio....
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mramsey1
Aug 5, 2010
Uncovering Glenn Beck’s Digital Secrets
At the heart of Glenn Beck’s digital strategy are his Insider member platforms. Exclusive content – by subscription. And it’s working. I...
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mramsey1
Aug 3, 2010
The Power of Social Media finally comes to Radio
This type of service is, in other words, a very big deal. I’ve been talking about social media a lot lately not only because radio as an...
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mramsey1
Aug 1, 2010
Triton’s Mike Agovino on Radio’s Social Media Future
Last week I ranted about the scope of radio’s social media problem (strongly recommended reading). Like it or not, control has shifted...
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mramsey1
Jul 21, 2010
The Zen of Social Media for Radio
She’s Shama Kabani, author of the “everything you wanted to know about social media but were afraid to ask” tell-all The Zen of Social...
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mramsey1
Jul 15, 2010
Chris Brogan on Social Media Strategy for Radio – Part 2
Yesterday I ran Part 1 of my conversation with one of the world’s best known social media advisors, Chris Brogan. Check that out and...
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mramsey1
Jul 15, 2010
Chris Brogan on Social Media Strategy for Radio – Part 1
Chris Brogan doesn’t do a lot of interviews, and it’s because he is in such strong demand. Chris is a well-known name in digital media...
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