Radio's Future 6/34

Sep 3, 2014

People Don’t Fall In Love With Distribution Channels…

…they fall in love with content. It’s not often I make a post that is purely an image, but I thought I’d make a tiny – and meaningful –...

5 views0 comments

mramsey1

Sep 1, 2014

How Important is Radio in an Emergency?

It’s virtually taken on faith in the radio industry: This idea that when all other technologies fail, there’s still radio in an...

3 views0 comments

Surprise! Radio Disney Doesn’t Need Radio!

mramsey1

Aug 15, 2014

Surprise! Radio Disney Doesn’t Need Radio!

So Disney sells of all of its Radio Disney station assets – 23 AM and 1 FM – save for its LA flagship, which is evidently a content...

1 view0 comments

Bringing Audio Together – the Magic of AGOGO with J.D. Heilprin

mramsey1

Aug 5, 2014

Bringing Audio Together – the Magic of AGOGO with J.D. Heilprin

If all your favorite audio content is all over the place in a variety of different channels, why can’t you aggregate it all in one place?...

21 views0 comments

Maybe You’re Thinking about Digital for Radio All Wrong

mramsey1

Jul 14, 2014

Maybe You’re Thinking about Digital for Radio All Wrong

What do VC’s look for when they invest in the startups which threaten mega-industries like radio? Marc Andreessen, VC and cofounder of...

9 views0 comments

Why Aren’t Radio Program Directors Compensated on Top Line Revenue?

mramsey1

Jul 7, 2014

Why Aren’t Radio Program Directors Compensated on Top Line Revenue?

Once upon a time a radio station featured two opposing forces: The sellers who sold the ads that interrupted the content and the...

3 views0 comments

The New Auto Dashboard: Is Radio Screwed?

mramsey1

Jun 29, 2014

The New Auto Dashboard: Is Radio Screwed?

Last week, Google announced Android Auto, which – like Apple’s CarPlay – aims to fully fulfill the promise of the so-called connected...

8 views0 comments

Can Digital Revenue “Make Up” Lost Traditional Radio Revenue?

mramsey1

May 26, 2014

Can Digital Revenue “Make Up” Lost Traditional Radio Revenue?

Are you wasting your time nursing digital pennies and dimes when the “big money” is in the dollars that flow to your coffers from...

4 views0 comments

mramsey1

May 11, 2014

Will Wearable Tech Compete with Radio?

Wearable tech is all the rage, or at least discussing it is all the rage, since gadgets like Google Glass and the rumored iWatch are just...

4 views0 comments

6 Lessons for Radio from Game of Thrones

mramsey1

Apr 30, 2014

6 Lessons for Radio from Game of Thrones

There’s a lot any radio brand can learn from watching TV, especially good TV. Take Game of Thrones, for example. Almost 7 million viewers...

1 view0 comments

The Internet Radio Revolution has Arrived

mramsey1

Apr 22, 2014

The Internet Radio Revolution has Arrived

Everybody wants to know what’s just over the horizon for radio. That’s why I talked with BIA/Kelsey’s Managing Director Rick Ducey about...

0 views0 comments

Radio Listeners: Is “Free” All That Matters?

mramsey1

Apr 21, 2014

Radio Listeners: Is “Free” All That Matters?

“When it comes to mobile devices, we need to remind listeners that radio is FREE – that its use does not sap so much precious battery...

1 view0 comments

This is Research Steve Jobs Never Would Have Used

mramsey1

Apr 17, 2014

This is Research Steve Jobs Never Would Have Used

I have nothing against Mark Kassof, although I interviewed for a job with him at the very beginning of my career and he didn’t hire me....

6 views0 comments

mramsey1

Apr 17, 2014

The FCC Needs to Have Its Head Examined

From Radio Ink: The FCC’s detailed explanation why it’s not allowing more deregulation is very specific about what radio is expected to...

3 views0 comments

mramsey1

Apr 16, 2014

Radio and the Future of Mobile Phones

In January, Google will reportedly release a “modular smartphone” in an attempt to disrupt market leaders Apple and Samsung. From...

1 view0 comments

What Radio’s Changing Audience Demos Means for You

mramsey1

Apr 9, 2014

What Radio’s Changing Audience Demos Means for You

As you consider your target audience, don’t forget that target keeps moving. And it has profound implications for radio. Check out this...

6 views0 comments

Radio’s REAL Problem on the New Auto Dashboard

mramsey1

Apr 6, 2014

Radio’s REAL Problem on the New Auto Dashboard

Yesterday I wrote that some auto industry analysts believe radio needs to be easy to find and use on the new auto dashboard because ease...

5 views0 comments

mramsey1

Mar 27, 2014

Radio’s Missing Marketing Funnel

One of the great things about non-commercial radio is that it’s supported largely by fans – the very “public” embodied in the term...

13 views0 comments

mramsey1

Feb 25, 2014

Radio’s Misplaced Obsession on “Local”

Not a week goes by that some broadcaster doesn’t bemoan radio’s unfortunate “nationalization” and the urgent need for radio brands to get...

3 views0 comments

mramsey1

Feb 22, 2014

The Future of Radio In a Nutshell

Want to hear some great ideas on the future of radio and the role of what we sometimes call “podcasting” in it? Then watch this video....

0 views0 comments

MARK RAMSEY MEDIA

CONTACT MARK RAMSEY