Last week I published a piece using actual data from actual broadcasters that argued that their brands could make more money if streaming...

You get what you ask for. Last week Townsquare Media reported that about 30% of its revenue derived from non-spot sources in 2014 – 42%...

David Siteman Garland is the founder of TheRiseToTheTop, one of my favorite business oriented blogs, and “the Number One Badass Show,...

As the demands of radio’s business change – as advertisers look beyond ratings to effectiveness – how should broadcasters adapt? That’s...

Gordon Borrell is a fan of radio, but not of radio’s performance on the digital sales front. How are radio’s digital selling efforts...

What is it going to take for the radio industry to profit from its digital potential? That’s the topic I took up with Brian Benedik,...

A local media company. That’s what broadcast groups are thinking of themselves as nowadays, thanks to lots of folks like me (even if too...

Okay, that’s an exaggeration.  Let’s just say the average program director and the average seller don’t always see eye-to-eye. And who...

“Did it work?” is rarely the question since most radio sales operations don’t care to know (and neither do many agencies). But “most”...