#Media 45/45

Jun 21, 2010

Ford signals the need to reinvent Radio – are you listening?

Last week Inside Radio featured one of the most important items of the year, and I'm guessing the significance of it evaded many readers:...

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The dark secret iBiquity doesn’t want you to know

mramsey1

Jun 20, 2010

The dark secret iBiquity doesn’t want you to know

What's left out of the news is one important point: We're talking about an accessory here – not a core functional piece of the iPod...

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mramsey1

Jun 14, 2010

Let’s Cut the Crap: Radio starts with People and Content

If you've been waiting for a major broadcaster to say what everyone in any wing of the entertainment industry knows – that entertainment...

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What Radio Doesn’t Understand about Streaming

mramsey1

Jun 14, 2010

What Radio Doesn’t Understand about Streaming

From Inside Radio: Difficulty monetizing webcasts has some broadcasters pushing for a simulcast rule re-write. As listening to station...

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mramsey1

Jun 12, 2010

Are Diaries better than PPM for Radio?

So here's conventional thinking: PPM measures "real listening" while diaries record (and reward) recall and not "real listening." Not...

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mramsey1

Jun 10, 2010

PPM Ratings Horror Stories

Imagine you're around a campfire on a dark and cold night. Is it time to tell a scary tale? You bet it is. And if it's a tale of ratings...

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Remember when Sirius/XM was a technological advancement?

mramsey1

Jun 8, 2010

Remember when Sirius/XM was a technological advancement?

But in the midst of this growth, Sirius/XM has lost something which has gone virtually unnoticed: Portable units. Maybe these things...

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mramsey1

Jun 7, 2010

iTunes – coming to a cloud near you

Yesterday much attention was lavished on Steve Jobs and his announcement of a new and improved iPhone (still and, I would argue, forever...

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mramsey1

Jun 3, 2010

The Future of Mobile Radio?

At the same time, publicity swirled about the radio industry's efforts to push for radio chips on mobile phones. My belief is that...

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mramsey1

Jun 1, 2010

Making Radio Accountable in One Easy Lesson

One of the reasons why ratings are less important than ever is because accountability – measuring what works – is more important than...

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mramsey1

May 28, 2010

Are Ratings Killing Radio?

We are so motivated to achieve ratings, we are completely ignorant of the need to grow fans. Is radio in the business of growing fans –...

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“Content really is a toddler on the Internet right now”

mramsey1

May 24, 2010

“Content really is a toddler on the Internet right now”

And as this Washington Post story notes, AOL's strategy is based not on connection – but on content. [AOL] has created or bought some of...

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mramsey1

May 24, 2010

It’s about Effectiveness, not Platforms

One of radio's great problems is its inherently parochial nature. We rightly celebrate increases in revenue year-over-year without...

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mramsey1

May 21, 2010

Is the Radio “Industry” Dead?

More than one radio "industry." There will be the folks who see the world through the lens of 1999. These are the people who see nothing...

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mramsey1

May 20, 2010

What IS “Radio” in 2010? (Hint: Move the Frame)

Those of you who are thoughtful about radio's future and its many opportunities in a digital world will appreciate this video – it's a...

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A Lesson in “Delivering Happiness” from Zappos

mramsey1

May 18, 2010

A Lesson in “Delivering Happiness” from Zappos

Tony Hsieh is the CEO of the terrifically successful online shoe and clothing store Zappos. He’s also the author of a brand new book...

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Adam Carolla’s Guide to Podcasting Success – Part 2: The Money

mramsey1

May 11, 2010

Adam Carolla’s Guide to Podcasting Success – Part 2: The Money

This is Part 2 of my conversation with podcaster extraordinaire Adam Carolla. Yesterday we covered Part 1 – The Fame. Today we have part...

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Adam Carolla’s Guide to Podcasting Success – Part 1: The Fame

mramsey1

May 10, 2010

Adam Carolla’s Guide to Podcasting Success – Part 1: The Fame

Adam Carolla is the host of the world famous Adam Carolla podcast available, surprisingly enough, at AdamCarolla.com. With more than 50...

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