Earlier this week, a number of leading broadcasters piped in on a scenario whereby Pandora and other online radio services would be...

Can you convert streaming metrics to shares and compare those shares to the numbers in an Arbitron ranker? Of course you can, but that...

I’ve been on vacation in a remote corner of India, so you’ll forgive me for not paying more attention to the recent Coleman study of the...

Yesterday I talked with a broadcaster who is considering simulcasting their over-the-air stations with their online streams, including...

“Total Audience Measurement” (TAM).  That’s Arbitron’s term for their in-the-works scheme to count your listeners on whatever platform...

The best brands in any category generally exist for a reason – a good reason. A reason that matters – deeply – to the consumers, patrons,...

The following was written by Triton Media COO Mike Agovino and is reposted here with his permission.  I think Mike is completely right,...

It’s easy to make the mistake – the one that confuses PPM gadgets with flesh-and-blood people. So much of our success and failure hinges...

Here’s my understanding of how PPM works: In any given quarter-hour under diary methodology, you used to have to listen at least five...

“We need more occasions.” That’s the kind of radio industry jargon that we can thank PPM for. Where once all of our focus was (quite...

Let’s suppose you create a great digital experience on your platform – maybe a great personalized version of your station or a customized...

Recently some shocking research on actual Arbitron PPM panelists was revealed in this blog and elsewhere.  The research was from...

Yesterday, I posted a conversation with Broadcast Architecture’s Allen Kepler about the video interviews he recently conducted with real...

Who are these people who say “yes” when Arbitron asks them to carry a PPM device? Why do they do it?  Do they follow the rules?  Do they...

From Inside Radio: Look for less ratings bounce as Arbitron implements new panelist expiration rules. Under existing rules, almost 20% of...

A couple weeks ago he profiled a real, live, in-the-flesh PPM panelist.  And he discovered pretty much what any sentient being in radio...

Last week in MediaDailyNews, these results were trumpeted: Comparing listening patterns from spring 2009 to spring 2010, [Researcher...

It’s not at all about “positioning your radio station.” What Tribune CEO Randy Michaels is talking about here is creating radio worth...

As more markets convert to electronic measurement, programmers face a conundrum. Minute-by-minute PPM listening data for features, artist...

From Inside Radio: Difficulty monetizing webcasts has some broadcasters pushing for a simulcast rule re-write. As listening to station...