mramsey1Jul 31, 2017The Problem With Podcasting is NOT DiscoveryIf you were to survey most folks in the podcast space, they’d tell you that the primary problem they face is surfacing their content:...
mramsey1May 12, 2015How to Make Your Online Audio Go ViralVideo goes viral, but what about audio? I have never even heard the expression “viral audio,” have you? “Going viral” means “being...
mramsey1May 3, 2015Music Discovery is OverratedLast week Seth Godin penned a piece titled “Discovery Fatigue.” In it he argued that a little bit of discovery goes a long way, and the...
mramsey1Aug 15, 2012Radio and Music Discovery – What it Really MeansYou’ve probably heard about the new Nielsen study indicating that radio remains the leading way folks discover new music. From...