mramsey1Dec 16, 2013Me, My Family, and My Neighborhood“Local” or “not local” is the wrong way to think about news and entertainment on the radio. When it comes to information, for example,...
mramsey1Oct 31, 2011Why Simulcasting Ads on Radio Streams is DumbYesterday I talked with a broadcaster who is considering simulcasting their over-the-air stations with their online streams, including...
mramsey1Sep 20, 2011The Future of Radio is Between (or instead of) the SongsWhat’s the future of radio? The answer is not “technology,” although that’s part of the answer. The answer is to leverage what can’t be...
mramsey1Nov 9, 2010Key Lessons from Online Radio AbroadTwo things separate the way online radio works in the US from the way it tends to work internationally. First, there’s far more...