Maybe News doesn’t work on FM?
So another News option vanishes from the dial in NY and Chicago. Does this mean “News doesn’t work on FM?” Of course not. It just means...
top of page
Search
mramsey1
Jul 17, 2012
Radio: A Sure Path to Lower Ratings
So the early results are in in the battle between DirecTV and Viacom, and they’re not pretty – for Viacom. Thanks to a deal dispute,...
1 view0 comments
mramsey1
Jul 11, 2012
Socializing your Radio Platform
Radio has been (incorrectly) referred to as the “original social network.” But if it’s so social, then why are our platforms so...
1 view0 comments
mramsey1
Jul 9, 2012
Is Radio Asking the Wrong Questions?
One of my clients is a local media company with assets in broadcast, digital, and print. It is what used to be called a “newspaper”...
6 views0 comments
mramsey1
Jul 9, 2012
Radio, Comic-Con, and the Future of Entertainment
Comic-Con opens this week in San Diego. It’s ground zero for media and popular culture and one of the biggest star-studded events this...
4 views0 comments
mramsey1
Jul 5, 2012
Show Me the New Talent
A friend in Public Radio reached out to me the other day. He was looking for talent. Fresh talent. For a major broadcast client who...
3 views0 comments
mramsey1
Jul 2, 2012
PPM and Agency: Crack meet Addict
Recently I heard a story of a station in a large market whose ratings have skyrocketed recently. What sort of genius programming is...
5 views0 comments
mramsey1
Jun 28, 2012
Apple’s New “Podcasts” App – Radio’s Friend or Foe?
Podcasts are emerging from the dungeons of iTunes in their own dedicated app. You can get it yourself here. If you’re a podcast fan,...
9 views0 comments
mramsey1
Jun 26, 2012
WMMR’s Bill Weston on Why Personalities Matter
Philadelphia Rock legend WMMR has that rarest of things: A live overnight host. Why bother? And what does this say about the importance...
6 views0 comments
mramsey1
Jun 20, 2012
Razorfish’s Clark Kokich – Radio must “Do or Die” – Part 2
This is part two of one of the most important interviews you will watch, read, or listen to this year. Clark Kokich is the chairman...
3 views0 comments
mramsey1
Jun 19, 2012
Razorfish’s Clark Kokich: Radio must “Do or Die” – Part 1
This is one of the most important interviews you will watch, read, or listen to this year. Clark Kokich is the chairman of Razorfish, the...
3 views0 comments
mramsey1
Jun 18, 2012
Chasing the Unicorn
Last week Seth Godin penned another pearl: The easiest way to sell yourself short is to compare your work to the competition. To say that...
3 views0 comments
mramsey1
Jun 17, 2012
Big Changes Coming for Podcasts – and Radio may be in the Bulls-Eye
From CultofMac: Apple’s developer release of iOS 6 created an instant mystery: Podcasts are missing from the iTunes app! In fact,...
1 view0 comments
mramsey1
Jun 16, 2012
Radio’s Mobile Challenge
I think most broadcasters are thinking about mobile all wrong. The thinking goes like this: “We need a dedicated mobile app for our...
1 view0 comments
mramsey1
Jun 11, 2012
A Podcast is an Ad for Everything Else we Do
I’m on vacation this week, so my posts will be sparer and pithier than usual (I can already hear some of you mutter “good news!”). But...
1 view0 comments
mramsey1
Jun 5, 2012
Un-Music is the Future of Radio
One of radio’s biggest problems is that our industry has a tendency to imagine itself inside a bubble. A bubble where the best practices...
3 views0 comments
mramsey1
Jun 4, 2012
Radio is “Almost Invisible” to the Internet
Michael Robertson is best known as the founder of digital music pioneer MP3.com, but today he has an exciting new project, DAR.FM, that...
1 view0 comments
mramsey1
May 31, 2012
Dive in to Mobile Local Media at the MLM SF Conference
Your radio station is, as is often argued, a local media company. And the big growth in local media is in the mobile space. That’s why...
3 views0 comments
mramsey1
May 31, 2012
Seth Godin on the Evolution from Advertising to Marketing
The following is transcribed from the Copyblogger podcast “Internet Marketing for Smart People Radio,” hosted by Robert Bruce. It’s an...
5 views0 comments
mramsey1
May 29, 2012
Here Comes the New Dashboard
So what’s in store for the auto dashboard of tomorrow? It may not be whatever’s on the drawing board in Detroit (or in the picture...
5 views0 comments
bottom of page