Podcasting is Not a “Secret Weapon”
Recently Radio Ink asked whether podcasting was “the secret weapon” to attract younger listeners. That was based on reports from NPR...
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mramsey1
Jul 5, 2016
The Digital Trends that Will Most Impact Audio, Online Radio, Radio, and Podcasting
How do radio, online radio, and podcasting fit into the larger pattern of tech trends washing over today’s audiences? What’s the power of...
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mramsey1
Jun 28, 2016
How Millennials Use Radio, Online Radio, and Podcasting
Millennials are the future, but how do they really use audio platforms: Radio, online radio, podcasting, etc? And how do these platforms...
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mramsey1
Jun 27, 2016
Ad Blocking is Exploding – Here’s How to Fight Back
Ad blocking is exploding. Here’s how to fight back. And… This is what makes your fans “tick.” It’s episode 44 of Media Unplugged with...
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mramsey1
Jun 24, 2016
Where Are Your Stars, Radio?
“Inspired.” “An engaging read.” The critics gushed over the new book by Robert Galbraith. Imagine the author’s disappointment, then, when...
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mramsey1
Jun 23, 2016
Help! They’re Abandoning Your Podcast!
Some interesting new podcast usage stats, as reported in eMarketer: Research from Bridge Ratings looked at the abandoment [sic] rates of...
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mramsey1
Jun 22, 2016
Five Ways to Dramatically Improve Audio Advertising
Audio advertising sucks. It just does. Face it. But it doesn’t have to.Audio advertising sucks. But it doesn't have to. #hivio Click To...
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mramsey1
Jun 16, 2016
Radio’s Future in a Self-Driving Car
Estimates vary, but the consensus seems to be that we’ll see a meaningful number of self-driving cars replacing the human-powered ones by...
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mramsey1
Jun 12, 2016
Inside the Biggest Trends in Digital Advertising
Inside the biggest trends in digital advertising. And… Tribune Publishing is now “tronc.” No, really! It’s episode 43 of Media Unplugged...
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mramsey1
Jun 7, 2016
Hey Radio, What Happens Next?
I heard a story recently from a Buzzfeed exec. As part of their never-ending experimentation with new platforms – and as part of their...
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mramsey1
Jun 5, 2016
You Won’t Believe What Happened at hivio
hivio 2016 is history now, but if you missed the live stream of day 2, you can catch up on a spectacular recording of it here (Day 1 is...
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mramsey1
Jun 2, 2016
hivio Streams Live Friday at 9am PT
If you missed day one of hivio you can catch a replay of the live stream here: And you can watch day 2 live at 9am PT on Friday! Just...
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mramsey1
Jun 1, 2016
hivio Streams LIVE on Thursday at 1pm PT!
hivio – the audio future festival – begins THURSDAY at 1pm SHARP, and you can watch the whole thing stream LIVE. This is the only...
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mramsey1
May 25, 2016
How to Watch hivio LIVE – in ONE WEEK
hivio – the audio future festival – opens in ONE WEEK, and you can watch the whole thing stream LIVE. hivio exists to gather executives...
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mramsey1
May 17, 2016
Is Your Media Business Doomed?
Is your media business DOOMED? Maybe not… And… Saturday Night Live says the future of advertising is NOT ads. It’s episode 42 of Media...
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mramsey1
May 12, 2016
The Death of the Mobile Phone Antenna
So the hot rumor about the forthcoming iPhone 7 is that it will lose something that has so far been taken for granted. I’m talking about...
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mramsey1
Apr 24, 2016
Is NPR’s Future All Used Up?
Is NPR’s future all used up? And… What happens when Buzzfeed loses its buzz? It’s episode 41 of Media Unplugged with branding authority...
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mramsey1
Apr 13, 2016
Oh No! Listeners Switch Stations! It’s the End of the World!
So people are freaking out about the new Edison data indicating that consumers – that’s you and me – switch stations 22 times in an...
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mramsey1
Apr 11, 2016
Media Unplugged: Netflix’s Secret Way to Predict Your Likes
Netflix’s Secret Way to Predict Your Likes. And… Twitter Streams NFL Games – that’s GREAT – for the NFL. It’s episode 40 of Media...
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mramsey1
Mar 30, 2016
LAST DAY to Save $100 on hivio Tickets!
Thursday, March 31, is the FINAL DAY to save $100 on hivio tickets! If you have been thinking about going, now’s your LAST CHANCE to save...
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