mramsey1Apr 5, 2012Surprise! Advertisers want Results and Tracking!That’s the lesson from the vivid interview just posted by Radio Ink with a New Jersey car dealer. Much credit goes to Radio Ink for this...
mramsey1Sep 7, 2010Yes, I Can Prove Radio Works for Advertisers“Did it work?” is rarely the question since most radio sales operations don’t care to know (and neither do many agencies). But “most”...
