Disney and the Future of TV
Disney and the future of TV. And… Has Apple poisoned Netflix? Plus rants and raves about the fallout of Dunkin’s decision to banish...
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mramsey1
Dec 11, 2018
Media Unplugged: Overpriced Shoes? A Hail Mary “Payless”
Overpriced shoes? A Hail Mary “Payless.” And… Will malls look more like…towns? Plus, rants and raves on Youtube “Superwoman” Lilly Singh,...
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mramsey1
Dec 2, 2018
Mark Ramsey Media Announces New Division – for Christian Broadcasters
Today I’m proud to announce something new: A new division of my company, Mark Ramsey Media. For many years we have served the research...
50 views1 comment
mramsey1
Oct 30, 2018
Media Unplugged: Can Netflix Become HBO Before HBO Becomes Netflix?
Can Netflix become HBO before HBO becomes Netflix? And… Can Radio survive without passion? Plus, rants and raves on Netflix’s “The...
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mramsey1
Sep 19, 2018
Pandora’s Future in Your Car
Today Radio Ink reported that Pandora is being dropped from Toyota’s dash display. The report was based on an email sent to Toyota Entune...
63 views1 comment
mramsey1
Jun 21, 2018
Media Unplugged: Are Smartphones Killing Websites?
Are smartphones killing websites? And… Facebook is losing its cool among teens. Plus, rants and raves about IHOP (or is it IHOB?), the...
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mramsey1
Jun 13, 2018
Introducing Inside JAWS
You’re gonna need a bigger set of earbuds. I’m proud to announce the introduction of my latest collaboration with the peerless audio...
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mramsey1
May 17, 2018
Media Unplugged: Do Influencers Really Influence Anything?
Do influencers really influence anything? And… Adidas unfriends Facebook. Maybe your brand should, too. Plus, rants and raves about the...
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mramsey1
May 1, 2018
Dear FCC: What is Radio in 2018?
So the FCC is contemplating the relaxation of radio ownership rules. Some broadcasters want to own more stations under one roof in order...
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mramsey1
Apr 11, 2018
Spotify’s Attack on Radio in the Car
It’s informed speculation at this point, but the story goes like this: By the end of this month, Spotify is expected to make some...
27 views1 comment
mramsey1
Mar 28, 2018
Lessons for Radio from the Roseanne Revival
Well the ratings are in, and the revival of the classic sitcom Roseanne is a huge hit: The first two episodes of Roseanne, a full hour at...
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mramsey1
Mar 22, 2018
2 Minutes of Spots Per Hour – Radio’s Future?
By now you’re probably familiar with the recently announced initiative from FOX that will reduce commercial content to just two minutes...
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mramsey1
Mar 11, 2018
Media Unplugged: Creating Your Own Podcast: A Big Waste of Time?
Creating your own podcast: A big waste of time? And… NBC/Universal cuts primetime ads by 20% – should you? Plus, rants and raves about...
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mramsey1
Feb 20, 2018
Can Analog Media Companies Drive Digital Revenue?
There isn’t a broadcasting company that doesn’t hope that answer is “yes,” and guess what: “Yes” is right. A recent New York Times piece...
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mramsey1
Jan 23, 2018
Did Smart Speakers Affect Radio Listening in 2017?
There’s lots of talk about the impact of smart speakers like Amazon’s Echo on usage for radio. Indeed, last year alone, some 25 million...
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mramsey1
Jan 14, 2018
Media Unplugged: The REAL Story Behind TV’s Transformation
And… Amazon goes private label. Plus, rants and raves on the TV spot that’s a podcast that’s a local restaurant…or something, Facebook’s...
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mramsey1
Jan 7, 2018
The Dangers of Social Media for Radio
Will social media mentions lead to radio tune-in? Will likes and shares and comments lead to ratings? That’s your hope, of course....
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mramsey1
Dec 11, 2017
What Christmas Means for Radio
The title of the (somewhat cheeky) Washington Post piece said it all: “We can’t take any more of 2017, so we’ve turned to the Hallmark...
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mramsey1
Dec 6, 2017
How To Be Their Favorite Radio Station
From Nielsen (via All Access): Americans spend 87% of their AM/FM radio listening tuning into their three favorite stations (based on the...
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mramsey1
Dec 4, 2017
Media Unplugged: How to Survive the Media Apocalypse
How to survive the media apocalypse. And… Voice control: It’s not as big as you think – but maybe it will be. Plus, rants and raves about...
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