Is Your Whiteboard “On Fire?”
I was on a conference call with a major radio talent recently and he made a comment that stuck with me: “Our whiteboard is on fire!” On...
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mramsey1
Jan 1, 2013
What Happens to Radio when Technology Kills Mobile Phones?
There remains a drumbeat among some broadcasters to install FM radio into mobile phones, but what happens when some new technology kills...
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mramsey1
Dec 28, 2012
The Wisdom of Colliding Radio Genres
I was listening to an interview with filmmaker Quentin Tarantino and a fan asked him what movies made an early influence on him. One of...
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mramsey1
Dec 21, 2012
Nielsen buys Arbitron…What it REALLY Means to You
It’s not just the Mayan apocalypse that passed uneventfully, it’s also the announcement of another transition – the one that may...
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mramsey1
Dec 11, 2012
What Radio can learn from Otis
He stops traffic. Literally. When my wife and I take him to public places crowds swarm around him, iPhones clicking away. He’s Otis, our...
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mramsey1
Dec 10, 2012
Will Radio be Good to Great to Gone?
Alan Wurtzel is the former CEO of Circuit City, America’s late, great electronics superstore. He is also the author of a fabulous new...
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mramsey1
Dec 10, 2012
After that Radio Job….
It has been a day of dazzling conversations for me on behalf of one non-radio client. From emails and conversations with movie studios, a...
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mramsey1
Dec 6, 2012
Radio, It Begins with a Problem…
Why does any consumer behave in the way that she does? It’s because she has a problem and she wants a solution. And the more effective,...
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mramsey1
Dec 4, 2012
Here’s what IHeartRadio and TuneIn are Missing
Lots of blood, sweat, tears, and treasure have gone into making radio’s alternatives to Pandora et. al., yet I think both IHeartRadio and...
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mramsey1
Nov 28, 2012
Here’s to Failure!
Nobody wants to fail. Yet we inherently know that without taking risks – without risking exactly the failure we fear so much – the big...
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mramsey1
Nov 27, 2012
Communicating the FOX Sports TV Way
Recently I was given a slim but potent handbook made for FOX Sports’ TV commentators. It was created by FOX’s David Hill in 2010. Every...
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mramsey1
Nov 19, 2012
What Happens when you Focus on “Fans”?
“Fans, not just Listeners.” That was the theme of a national conference of show and digital producers for Southern Cross...
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mramsey1
Nov 16, 2012
Digital Media: What’s in Store for 2013
Here are some stats from a brand new eMarketer report on U.S. digital media usage changes from now to 2013. I’ll focus on some highlights...
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mramsey1
Nov 15, 2012
News/Talking about the Wrong Things
Republican soul-searching followed the demographic slam to the gut from younger voters, African Americans, and Hispanics in the election...
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mramsey1
Nov 8, 2012
Investors are Focusing on Content, not Distribution
USA TODAY markets reporter Matt Krantz answers this reader question: Why have the large diversified media companies been such strong...
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mramsey1
Nov 8, 2012
Is Radio “Relevant”?
I was struck by the following exchange about radio’s relevance – or lack thereof – from Radio Ink: Entercom CEO David Field got the hair...
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mramsey1
Nov 7, 2012
Is Social Media for Conversation – or for Broadcasting?
“Social media is for conversations, not broadcasting.” That’s a common bromide among social media gurus. But is it true? This matters to...
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mramsey1
Oct 31, 2012
MusicFIRST, but MusiciansLAST?
MusicFIRST really needs to have their heads examined. They’re in a tizzy because, allegedly, Pandora executives have done what executives...
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mramsey1
Oct 25, 2012
Apple’s “Pandora Challenge” is really a Radio Industry Challenge
Apple is rumored to be launching a radio-like streaming service, and Bloomberg is missing the point. Yesterday, Bloomberg published a...
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mramsey1
Oct 24, 2012
Beware the “Commercial Cliff”
The spot load on some radio stations continues to swell. But how much is too much? At what point will audiences and advertisers decide...
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