Is the Internet TV’s “secret sauce?”  And how can it be the same for radio? From MediaPost: Even with the boom in social media, TV is...

Everyone knows the old story of how the the railroad business faltered because they thought they were in the railroad business rather...

Last week I wrote that Pandora is, without any doubt, a radio substitute in the ears of the audience who might consume both. In one sense...

A local media company. That’s what broadcast groups are thinking of themselves as nowadays, thanks to lots of folks like me (even if too...

From Inside Radio: Where does radio fit in the marketing universe? Radio needs to see itself as one part of the larger media world if it...

Okay, that’s an exaggeration.  Let’s just say the average program director and the average seller don’t always see eye-to-eye. And who...

“Did it work?” is rarely the question since most radio sales operations don’t care to know (and neither do many agencies). But “most”...

It’s not at all about “positioning your radio station.” What Tribune CEO Randy Michaels is talking about here is creating radio worth...

One of the reasons why ratings are less important than ever is because accountability – measuring what works – is more important than...