hivio 2016: How to Get Your Fans to Share Your Digital Audio
Recently I was working on a project for a cable TV network involving digital content. They had only one rule: No audio, no way, no how....
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mramsey1
Jun 27, 2016
Ad Blocking is Exploding – Here’s How to Fight Back
Ad blocking is exploding. Here’s how to fight back. And… This is what makes your fans “tick.” It’s episode 44 of Media Unplugged with...
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mramsey1
Dec 11, 2013
Radio: You’re Messing Up on Facebook
Now that I have argued how Facebook has – and will continue to – gradually “un-like” your radio brand by blocking more of your content...
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mramsey1
Apr 24, 2013
What Do You Want Consumers to Talk About?
We spend oodles of time watching the ratings, minimizing tune-outs, hoping that this or that stray PPM panelist blesses us with her...
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mramsey1
Feb 7, 2012
Are You Set Up to Share or to Fail?
Although I quote my friend Seth Godin regularly, I rarely repost his thoughts in their entirety. Today I am going to make an exception...
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