Sirius XM’s Take on Personalization
Personalization is a rainbow extending all the way from “lowest common denominator” to “all mine.” The former is what you get on the...
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mramsey1
Feb 28, 2012
SiriusXM is Stealing Your Fans
It’s largely off the radar for most broadcasters but I have noticed something interesting in the past year or so: Satellite radio is...
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mramsey1
Feb 17, 2012
The Limits of Personalization
Okay, so I have weird tastes. I’m the guy whose favorite dishes in restaurants are discontinued for lack of interest. And my music...
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mramsey1
Dec 14, 2011
Why I like SiriusXM’s new Mobile App
It hasn’t gotten a ton of attention, but SiriusXM’s recently revised mobile apps add some functionality which I think makes a dramatic...
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mramsey1
Aug 17, 2011
Radio: It’s not about More Choice – it’s about More Relevance
“Brands don’t necessarily need more choices, they need more choices that are personally relevant.” That’s from advertising giant John...
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mramsey1
Apr 18, 2011
Watch the Opening Session of the Worldwide Radio Summit LIVE Online
In a first for the radio industry, the opening session of an upcoming industry event is being streamed LIVE online and you can watch it...
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mramsey1
Mar 28, 2011
What Your App Gets Wrong
“There’s an app for that.” You’ve heard that phrase countless times. But there’s an important lesson wrapped up in that phrase. Consider...
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mramsey1
Feb 13, 2011
Everything you need to know about Radio in the new iPhone 5
Rumors are rumors, but patents are real. Whether the technology produced by these patents arrives in the forthcoming iPhone 5 or a later...
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mramsey1
Dec 11, 2010
5 Reasons Sirius/XM does not need to fear Pandora
Pandora and other online radio pure-plays want to be in the car, and that will mean trouble for Sirius/XM, right? After all, Pandora et....
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mramsey1
Sep 18, 2010
An On-Demand World? Somebody tell Sirius XM
It’s an on-demand world. How many times have you heard that? Consumers – especially younger ones – can’t begin to fathom anything as...
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mramsey1
Sep 8, 2010
Getting Sirius about Howard Stern’s Next Step
From Inside Radio: Analysts: Sirius XM “would be fine” without Stern. The satcaster’s high penetration in automobiles and partnerships...
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mramsey1
Jun 8, 2010
Remember when Sirius/XM was a technological advancement?
But in the midst of this growth, Sirius/XM has lost something which has gone virtually unnoticed: Portable units. Maybe these things...
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