Radio: Is Anybody in Charge of your Fans?
It was my first visit to the Sundance Channel, and I was met with this visual: Not so much a “pop up” per se as in invitation to deepen a...
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mramsey1
Jul 26, 2012
Social Media is a Mirror
Why does a relatively small fraction of your audience “like” you on Facebook? Because, as Shama Kabani reminds us, you’re looking in the...
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mramsey1
Mar 15, 2012
Radio has the Wrong Idea about Mobile Apps
…or at least, not completely the right idea. Consider the study from the IPG Media Lab and YuMe.com which examined “advertising in the...
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mramsey1
Feb 7, 2012
Are You Set Up to Share or to Fail?
Although I quote my friend Seth Godin regularly, I rarely repost his thoughts in their entirety. Today I am going to make an exception...
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mramsey1
Oct 20, 2011
Is Social Media a Bust for Radio?
Here are the results of an unscientific and thus unrepresentative (but still revealing) poll from Inside Radio: Half say social networks...
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mramsey1
Jul 20, 2011
Radio is NOT the “Original Social Network”
There are certain things repeated in the radio business more because they are repeated than because they are true. Some things just...
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