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Media Unplugged: The REAL Story Behind TV’s Transformation
And… Amazon goes private label. Plus, rants and raves on the TV spot that’s a podcast that’s a local restaurant…or something, Facebook’s...
mramsey1
Jan 14, 2018
6 views
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Media Unplugged: Is A&E Creating Cultural Brands – or Blowing Smoke?
Is A&E creating cultural brands – or blowing smoke? And…Martin Scorcese doesn’t understand Rotten Tomatoes – and the feeling is mutual....
mramsey1
Oct 23, 2017
3 views
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Media Unplugged: Apple’s TV Strategy Revealed
Apple’s TV strategy revealed! And… Video wins online – but where’s the money? Plus, rants and raves about Dyson’s move into electric...
mramsey1
Oct 9, 2017
4 views
0 comments


Audio Advertisers: It’s Time To Make Spots Much Shorter
This was the headline: “Fox adopting YouTube’s Six Second Ad Format.” “This is the first time that a broadcast television company has...
mramsey1
Jun 21, 2017
8 views
0 comments


Will There Be A Netflix Of Podcasts?
What upfronts reveal about the TV business. And… Will there be a Netflix of Podcasts? Plus, rants and raves about the return of Biz Stone...
mramsey1
May 30, 2017
2 views
0 comments


Media Unplugged: How To Win The War For Attention
How to win the war for attention. And… I am Keats, and so are you! Plus, rants and raves about TV promos missing the boat, and what...
mramsey1
Jan 30, 2017
2 views
0 comments


Media Unplugged: Deflating Fake News Hysteria on Facebook
Deflating fake news hysteria on Facebook. And… Who needs facts when you have belief? A shockingly thoughtful conversation about the role...
mramsey1
Nov 28, 2016
3 views
0 comments


Millennials Say “Out With Blogs, In With Podcasts!”
Millennials say “out with blogs, in with podcasts!” And… Is TV doomed – thanks to ad blockers? Plus, rants and raves about “lit-bait,”...
mramsey1
Sep 25, 2016
3 views
0 comments


hivio 2016: “What the F**k Happened to Radio?”
Howard Lapides is a veteran of radio. As CEO of Lapides Entertainment, Howard is now managing writer/producers, talk show hosts, authors,...
mramsey1
Aug 26, 2016
2 views
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Is Your Media Business Doomed?
Is your media business DOOMED? Maybe not… And… Saturday Night Live says the future of advertising is NOT ads. It’s episode 42 of Media...
mramsey1
May 17, 2016
3 views
0 comments


Media Unplugged: Surprise! Distribution is King!
Surprise! Distribution is KING! And… Time is running out for Big Media. It’s episode 39 of Media Unplugged with branding authority Tom...
mramsey1
Mar 21, 2016
6 views
0 comments


What Radio Can Learn from TV
…and what TV learned from the Serial podcast. Disruption is rampaging through the TV industry, and there are a lot of lessons there for...
mramsey1
Dec 11, 2015
6 views
0 comments


How Serial Went from Podcast to TV Show
Anyone who knows me or who has been following this blog for a while knows that I am a champion for the primacy of unique and compelling...
mramsey1
Sep 30, 2015
5 views
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Apple is Wrong about the Future of TV
Apple says the future of TV is apps – but is it? And… Why is Verizon launching a video service nobody is asking for? It’s episode 27 of...
mramsey1
Sep 14, 2015
2 views
0 comments


And Radio’s Secret Power is…
Recently one of my radio clients explained how his 20-year-old daughter uses radio: “She chases her favorite songs around the dial,” he...
mramsey1
Aug 30, 2015
6 views
0 comments


Is the New Golden Age of TV…Over?
Is the new Golden Age of TV…over? And… Who’s to blame for Internet bile? Advertisers, of course! It’s episode 26 of Media Unplugged with...
mramsey1
Aug 26, 2015
1 view
0 comments


Media Unplugged – Is the New Apple Music a “Mess?”
Is the new Apple Music a mess? And… The new marketing muscle of your favorite movie stars. It’s episode 21 of Media Unplugged with...
mramsey1
Jun 17, 2015
2 views
0 comments


Music Discovery is Overrated
Last week Seth Godin penned a piece titled “Discovery Fatigue.” In it he argued that a little bit of discovery goes a long way, and the...
mramsey1
May 3, 2015
3 views
0 comments


Advertising is Dead; Long Live Advertising
Interruption marketing is bad. Right? People hate ’em – those ads that stop you from enjoying the content you love – blah! But wait, if...
mramsey1
Apr 21, 2015
2 views
0 comments


It’s Time to Blow Up Podcasting
Despite the rise in podcast usage there are still a ton of people who don’t know what podcasts are and couldn’t care less. Why? This week...
mramsey1
Mar 20, 2015
1 view
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