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mramsey1
Oct 9, 2017
Media Unplugged: Apple’s TV Strategy Revealed
Apple’s TV strategy revealed! And… Video wins online – but where’s the money? Plus, rants and raves about Dyson’s move into electric...
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mramsey1
Aug 17, 2016
This Will Revolutionize Radio Ad Sales
If you’re trying to grow radio ad revenue (or ad revenue from any audio or video platform), you should watch this presentation from...
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mramsey1
Jul 10, 2016
Kim Kardashian Has Great Talent After All
Kim Kardashian has great talent after all. And… Publishers spanked by Facebook’s changing newsfeed algorithm. It’s episode 45 of Media...
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mramsey1
Mar 21, 2016
Media Unplugged: Surprise! Distribution is King!
Surprise! Distribution is KING! And… Time is running out for Big Media. It’s episode 39 of Media Unplugged with branding authority Tom...
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mramsey1
Mar 8, 2016
What Podcasting Can’t Do
Is podcasting the hot new thing? Maybe. But it is not the hot everything, not even when it comes to audio. Look at Facebook, a platform...
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mramsey1
Dec 20, 2015
Can Taylor Swift Save Apple Music?
Have you checked out the Media Unplugged podcast I do with Tom Asacker? If not, the holiday season is a great time to catch up. Just go...
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mramsey1
Dec 11, 2015
What Radio Can Learn from TV
…and what TV learned from the Serial podcast. Disruption is rampaging through the TV industry, and there are a lot of lessons there for...
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mramsey1
Sep 14, 2015
Apple is Wrong about the Future of TV
Apple says the future of TV is apps – but is it? And… Why is Verizon launching a video service nobody is asking for? It’s episode 27 of...
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mramsey1
Jul 28, 2015
Is the ESPN Bubble About to Burst?
How to make Buzzfeed-style videos – but SHOULD you? And… Is the ESPN bubble about to burst? It’s episode 24 of Media Unplugged with...
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mramsey1
Feb 18, 2015
The Media Are Wrong About Brian Williams
How the media got the Brian Williams story all wrong. And… Hey newspapers! Want a younger video audience? Try a sock puppet! It’s episode...
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mramsey1
Jan 7, 2015
Inside Facebook’s Aggressive Move into Video
What does Facebook’s aggressive move into video mean for their future? And YouTube’s? Also: It’s a trend – publishers as platforms, where...
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mramsey1
Dec 10, 2014
Is Online Video Killing the TV Star? No!
Is online video killing the TV star? Absolutely not! Also: What does it mean when the debut novel from a YouTube star breaks records and...
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mramsey1
Oct 3, 2014
Media Unplugged: BuzzFeed’s Viral Secrets / Netflix vs. Hollywood – Again
It’s episode 4 of Media Unplugged, and Tom Asacker and Mark Ramsey reveal the secret to BuzzFeed’s video success and uncover the real...
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mramsey1
May 21, 2014
Watch hivio 2014 LIVE – RSVP Here!
hivio is the audio future festival, and it streams LIVE from San Diego on Wednesday, June 4, 2014, beginning at 8:30 am PT New Ideas,...
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mramsey1
Feb 22, 2014
The Future of Radio In a Nutshell
Want to hear some great ideas on the future of radio and the role of what we sometimes call “podcasting” in it? Then watch this video....
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mramsey1
Mar 12, 2013
The Future of Radio is Visual
As media mix and match, as edges smudge and barriers topple, it’s inevitable that the original audio medium becomes enhanced with...
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mramsey1
Sep 25, 2012
Mediacize This: Radio, Your Clients are Becoming “Media”
One of the greatest challenges for ALL traditional media – radio, TV, and print – is what I’m calling the “mediacizing” of brands.” As...
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mramsey1
Aug 9, 2012
How to Make Your Content “Pop”
Sometimes we have this weird notion that platforms are places for us to put the same stuff everywhere. They’re not. The way to make your...
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mramsey1
Feb 27, 2012
Which is Better? PPM or Diary?
Now that’s a post title which speaks for itself. And by “which is better?” I don’t mean “which is more accurate?” I mean which is better...
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mramsey1
Jan 12, 2012
Worry Less about Technology – More about Content
The title of the piece in USA Today says it all: “YouTube spends $100 million to redefine TV.” Beginning this month, YouTube is gambling...
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