Intercom.fm Gives Your Audience the Power to Create Radio Segments
If there’s one thing a successful radio brand has it’s an audience. So how can a broadcaster invite its audience of content-makers to...
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mramsey1
Jan 10, 2012
How to make Listener and DJ Relationships Interactive – and Social
What’s the point of being a “local” station if “local” DJs aren’t interacting with “local” consumers? What if your listeners could...
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mramsey1
May 13, 2011
Think of Your Digital Platform as a Relationship Engine
One of my regular themes is that broadcasters must do a much better job of monetizing the conversation – the relationship – they have...
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mramsey1
Apr 21, 2011
Maybe You’re Trying to Monetize the Wrong Thing
“We have to drive more traffic to our site!” How many times have we heard that – or said it? Why is this our goal? Well, maybe it’s...
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