Radio’s REAL Problem on the New Auto Dashboard
Yesterday I wrote that some auto industry analysts believe radio needs to be easy to find and use on the new auto dashboard because ease...
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mramsey1
Apr 5, 2014
Radio’s Spot on the New Dashboard – Time to Do a Deal?
This past week I had a conversation with someone knowledgeable in the auto technology space: “The dash is getting crowded and...
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mramsey1
Apr 5, 2014
Social Media for Radio the #ChrisHardwick Way
What is this show @midnight that has exploded in ratings and social media buzz since its debut last October? And why should radio care?...
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mramsey1
Mar 27, 2014
Radio’s Missing Marketing Funnel
One of the great things about non-commercial radio is that it’s supported largely by fans – the very “public” embodied in the term...
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mramsey1
Mar 25, 2014
How Social Media Can Improve Your Radio Station’s Ratings
Why are you investing the time, energy, and effort you’re putting into social media? And more importantly, are you investing that energy...
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mramsey1
Mar 21, 2014
Why Talk Radio is “Mad as Hell”
Why is Talk Radio so angry? And does it remind you of anything? Particularly a certain classic film, released in 1976 and called Network?...
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mramsey1
Mar 20, 2014
Career Advice for Radio Air Talents
There are three kinds of radio air talents: The kind who owns the audience The kind who works for a radio station that owns the audience...
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mramsey1
Mar 19, 2014
Is NextRadio Growing…or Sinking?
From Radio Ink: The latest statistics from Emmis regarding NextRadio show the popularity in the app is still on the rise. NextRadio...
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mramsey1
Mar 13, 2014
FM Chip in Cell Phones means More Radio Listening? Don’t Count on It
Last week Edison Research released its always excellent “Infinite Dial” study of audio listening habits in the U.S. I’m a big fan of this...
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mramsey1
Mar 12, 2014
Hey Pandora, Watch That Commercial Load
There’s this myth out there that its the personalization that provides the primary motivation to use Pandora: The limitless allure of...
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