Kroger’s Agency is Foolish
From Radio-Info: TRI has a copy of this email from the Kroger agency – “Hello radio partners, a couple weeks ago I had sent out a request...
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mramsey1
Sep 29, 2011
A Lesson for News/Talk Radio from Amazon’s Kindle Fire
Too many News/Talk broadcasters just don’t get it. What can they learn from Amazon’s new Kindle Fire? Quite a lot, I think. This is not a...
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mramsey1
Sep 26, 2011
“We Don’t Feel Like We’re a Radio Station”
You can limit yourself by your delivery mechanism. That’s the message from Jennifer Ferro, General Manager of LA’s legendary...
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mramsey1
Sep 26, 2011
Your Audience is People – Not PPM Gadgets
It’s easy to make the mistake – the one that confuses PPM gadgets with flesh-and-blood people. So much of our success and failure hinges...
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mramsey1
Sep 21, 2011
Radio’s Power on the Dashboard
There’s no doubt that technology is bringing new choices to an auto dashboard near you. Nor is there any doubt that consumers will...
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mramsey1
Sep 20, 2011
The Future of Radio is Between (or instead of) the Songs
What’s the future of radio? The answer is not “technology,” although that’s part of the answer. The answer is to leverage what can’t be...
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mramsey1
Sep 19, 2011
What Radio Needs is “Soul”
This is from my friend Beau Phillips, the EVP of Programming at Dial Global, a major radio industry content syndicator. Dear DG...
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mramsey1
Sep 18, 2011
What are Radio’s “Great New Ideas”?
You have probably heard about the changes at Netflix. One company is now becoming two, with the original brand providing the streaming...
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mramsey1
Sep 14, 2011
What the new KCRW iPad app means for you
To really understand the opportunities available to expand a radio brand you need to begin by understanding why the brand exists and why...
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mramsey1
Sep 13, 2011
What you Stand for is Bigger than Radio
Recently, Malaysia’s BFM, a business radio station, interviewed me about developments in radio – what’s changed and what’s about to...
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