Personality is central to radio’s advantage over other media now and into the future.
So how can you find (and be) a better one?
Those answers and more are in Consultant and Talent Coach Valerie Geller’s new book, Beyond Powerful Radio (at Amazon here
).
In part one of my two-part conversation with Valerie we discuss:
How do you create powerful radio via compelling personality?
How do you avoid being boring?
What are listeners really interested in?
What are the most common mistakes the talent makes?
What’s the first thing an on-air talent should do to improve?
Watch this:
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